The ETF BILD Insider Series for Industry Professionals next focuses on the dynamic landscape of the ETF industry from a marketing perspective. This second event in our ongoing series brings together a panel of ETF digital marketing experts who share invaluable insights on topics such as:
- Developing a compelling brand and product story
- Choosing the best digital marketing tools for reaching different target audiences
- How smaller firms can use budgets wisely to level the playing field against industry giants
- Building a strong foundation of digital tools
- Insights on how to measure success
Panelists:
- Andrew Chanin, CEO ProcureAM, LLC
- Julie Cooling, Founder & CEO, RIA Channel and RIA Database
- Zachary Csillag, Managing Director, Head of Marketing, NEOS Investments
Moderator:
- Justin Meise, Founder & President, Buttonwood Communications Group and Co-Founder of ETF BILD