Webinar On-Demand – ETF Marketing 2024: Digital, Traditional and More

The ETF BILD Insider Series for Industry Professionals next focuses on the dynamic landscape of the ETF industry from a marketing perspective. This second event in our ongoing series brings together a panel of ETF digital marketing experts who share invaluable insights on topics such as: Developing a compelling brand and product story Choosing the […]

Direct Indexing: ETFs — Friend or Foe

April 2019 Since 2014, direct indexing has been thought of as a potential threat over the ETF industry, but only recently has it become more prevalent. Direct indexing has many advantages that have come to the forefront in recent years: enhancements in portfolio construction, tax harvesting and the demand for passive products. Though these are […]

ETF BILD Submits Comment Letter to SEC on ETF Rule

October 1, 2018 Via E-mail [rule-comments@SEC.gov] Mr. Brent J. Fields Secretary U.S. Securities and Exchange Commission 100 F Street, N.E. Washington, D.C. 20549-1090 Re:  Release Nos. 33-10515 and IC-33140 (File No. S7-15-18): Exchange-Traded Funds; Proposed Rule Dear Mr. Fields: Thank you for the opportunity to submit this letter in response to the request for comments […]